2019 turnover up 4.6% to €840.8 million


2019 turnover up 4.6% to €840.8 million


04 February 2020


2019 TURNOVER UP 4.6% TO €840.8 MILLION




Consolidated (€M) unaudited
12 months
4th quarter
% change
% change
of which home building 693.3 690.4 +0.4% 186.4 185.3 +0.6%
of which Renovation 141.9 109.3 +29.9% 49.8 33.8 +47.5%
of which Other
(development & promotion)
5.6 4.3 +30.0% 3.2 3.0 +6.7%

Annual revenue up by 4.6%.

The group Hexaom achieves another year of growth with a 2019 revenue of €840.8 million, up 4.6% compared to 2018. Each business sector contributed to this performance, especially the renovation sector with a revenue of €141.9 million up by 29.9%.

The Plaire group -consolidated since mid-December- contributed €1 million in revenue. At constant scope, the group’s revenue at December 31st, 2019 amounts to €839.8 million, up 4.5%.

In the last quarter, the group recorded a 7.8% increase in production, reaching €239.4 million. The home building business posted revenue of €186.4 million, up 0.6%. The renovation business was up 47.5% during the last quarter, leveraging momentum from the B2B segment with a revenue up by 80%.

An order book that reflects an increasingly transversal position

The group Hexaom continues to outperform the home building market. In the home building business, excluding the Plaire group, Hexaom recorded an excellent performance of 7,654 sales at December 31st, 2019, representing revenue of €924.2 million. Organic growth reaches 6.9% in numbers and 9% in value, compared to 2018. The number of sales in the last quarter contracted by 3% but they remain stable in value compared to the same period in 2018, which saw a slight rebound that limited the decline in the 2018 order book.

Sales for the renovation business are up 34.9% to €210.7 million. They represent 19% of the Hexaom group’s overall order book, as the group continues to successfully pursue its diversification strategy.

The cumulative order intake for the B2B segment at December 31st, 2019, was up 52.5% to €162.6 million versus €106.60 million during the same period in 2018. In the last quarter, sales more than doubled reaching €71 million. The B2C segment rebounded, as expected, by +18.1% in the second half. Over the full year, its sales amounted to €48.1 million, down by only 3% compared with 2018.

Improved profitability in the second half of 2019 and favorable trends for 2020

As expected, the group’s profitability improved in the second half of the year due to the combined effect of the disappearance of non-recurring costs related to the celebrations of the 100th anniversary and a significant improvement in the operating profitability of the B2B renovation sector.

The group is confident for 2020 thanks to a strong intake of orders in 2019, and its recognized capacity to increase its market share in home building and develop its high potential growth relays.

The Plaire group’s revenue of €30 million will fully contribute to Hexaom’s revenue as of January 1st, 2020.

Earlier this year, Hexaom also acquired Toits de France, a home builder with over 35 years experience, to increase its presence and coverage in the south of France. This company is based in Nîmes and will continue to be managed by its founder Robert Criado and his daughter Stephanie. It posted revenue of more than €3 million and an operating profit around 7%.

Hibana, a real estate development subsidiary, will contribute to the group’s revenue starting in 2020. It is in line with its development plan and has to date launched four real estate programs. It aims to reach a production of €100 million by 2023.

Finally, the prolongation of interest-free loans in zones B2 and C is good news for the group; however, the group will continue to implement its action plan to reduce its exposure to these loans.

With a growth and diversification strategy which is proving successful, a solid reputation, and an extremely healthy financial structure, the group Hexaom has what it takes to strengthen its position as a major player in the French housing market.

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