The renovation market in France
Today, people who wish to carry out renovation work do it mainly for one of the 3 following reasons:
- Improve the thermal confort of their home,
- Reduce energy costs,
- Replace aging equipment.
In renovation, the work carried out often concerns windows, walls, roofs and lofts, heating and hot water. However, on this market over 20 million houses will need renovating by 2050 (source: French Building Federation), mainly residentials housing which represents a potential market of over 14 billion euros a year until 2050.
In addition to its home building trade, HEXAOM meets market requirements and carries out interior work, extension and renovation work for home owners and professionals. Since 2015, the Group is the first home renovator in France and offers renovation services to home owners and professionals.
BtoC renovation for home owners
Our customers have a choice between two offers for their comprehensive renovation work, the first one where we manage the project in full with the brands Rénovert and Camif Habitat as general contractor. The second where we put you in contact with the qualified professionals you need with Illico Travaux, as a works broker.
The general contractor offer:
Rénovert is by your side for your home renovation work to design, according to your needs, a project made for you, but also to optimise the finance side of matters with our bank partners.
Rénovert carries out the often complex paperwork and offers a quality comprehensive service for your renovation work from start to finish.
This is a nationwide brand established in Maisons France Confort regions as well as in the Group subsidiaries’ regions.
In 2017, Rénovert reached a turnover of 13 million euros with 302 sales and an average order of 43 K€.
Camif Habitat has been designing and carrying out your renovation work since 1982.
The Camif Habitat teams are by your side to advise you and carry out your renovation work.
50% of our customers call upon us for extensions or to add a storey to their house, 30 % to renovate their traditional old house and 20 % for interior work, reorganising rooms, fitting a new kitchen…
In 2017, Camif Habitat reached a turnover of 32.6 million euros with 544 contracts and an average order of 57.3 K€.
We have nationwide coverage with 62 local independent or employed contacts.
The works broker offer:
With the franchise network illiCO travaux, HEXAOM helps you find dedicated tradesmen and professionals to carry out your renovation work.
Just like Camif Habitat, illiCO travaux is established nationwide to carry out your renovation, extension or interior work.
In 2019, illiCo travaux carried out 18 000 projects for a turnover of 27 million euros.
illiCO travaux extends its network with 85 works brokers throughout France.
BtoB renovation for professionals
In 2017, HEXAOM joins forces with Groupe l’Atelier des Compagnons to strengthen its strategy and create multiple synergies (purchasing, trades, innovations, growth…).
Through l’Atelier des Compagnons, HEXAOM is present on the BtoB renovation segment mainly in the Paris region. It covers a wide range of projects from rehabilitation to maintenance.
Another HEXAOM brand dedicated to BtoB renovation is Projimo, part of Camif Habitat, that offers amongst other things building rehabilitation.
Discover this video that illustrates the general contractor’s view of the renovation of a 10-storey building with 104 accommodation.